Thursday, February 25th, 15:30 - 19:30
VILLA KENNEDY
Kennedyallee 70
60596 Frankfurt am Main
Frankfurt, Germany
Event by invitation only. Click here to request an invite.

Thursday, March 10th, 09:30 - 13:30
SALA BUZZATI
Via Balzan 3 (angolo via San Marco)
Milano, Italy
Event by invitation only. Click here to request an invite.

After studying at the Universities of Cambridge & London, Zaid decided to put aside his dream of becoming an international dealer in oriental art and instead began his career as a Marketing Graduate Trainee at UNILEVER. There he spent eight years working his way up to the position of Senior Global Innovation Manager on the Lynx / Axe brand, helping countless guys get countless girls.

Nothing at Unilever was ever going to be better than this, so Zaid decided to switch to agency-world, where he has been ever since.

His first foray was at MOTHER, where he worked as Strategy Director across Emap, Diageo, Coca-Cola, Boots and the legendary Shane Meadows ‘Somers Town’ film for Eurostar. Five years later, he left to join RKCR/Y&R as Head of International Planning leading the effort on Land Rover & Bacardi. He was subsequently promoted to Managing Director of SAINT – their 70 strong digital agency – where he lead the agency to two-time agency of the year in 2010.

After SAINT, Zaid returned to his strategic roots, donning the title of Chief Strategy Officer at TBWA. Three years later, he decided to move to McCann London to be re-united with his old Mother friends, Co-Presidents, Rob & Lol. After just 6 months at the agency, Zaid was promoted to CEO and now leads the agency alongside the Co-Presidents.

Zaid lives in South London, is married to Kate, is father to two vicious young boys and a Cockapoo called Benje.

ZAID AL-ZAIDY

CEO
McCann London